Twitter
W.E.B.S Ltd
5.0
Based on 27 reviews
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Phoenix Aromas
Phoenix Aromas
16:23 12 May 22
Knowledgable team who created a custom theme for our WordPress website and built a custom product database for us to manage technical products. Easy to work with and efficient in their workflow. Would recommend.read more
Gary Hughes
Gary Hughes
15:21 21 Dec 21
Our company have used W.E.B.S Ltd for many years and found the quality of the work to be very good, we have recently had them develop an app for our engineering department and they have walked us through the app very professinally and been extremely responsive when we have required changes.read more
Star Eastern
Star Eastern
10:44 28 Mar 20
I have worked with Justin for long period.To work with him is very easy and he always provide you the GREAT services.Recommend him A+++++++++++++read more
Elliott Callahan
Elliott Callahan
15:02 27 Sep 19
Excellent service from a very knowledgeable provider. WEBS has helped me immensely with my business website, social media presence as well as a whole host of other areas. Could not recommend anyone else for your business. Always there to answer any issues you may have and is super helpful in advising you on the best methods to boost your business’ online appearance. 5 Stars!read more
Pete Brown
Pete Brown
09:17 14 Jun 19
I have had my current website for a number of years thinking it was okay but when Justin designed me a new one I couldn’t believe the difference.It is very unique and i have had lots of feedback from friends and customers as to the positive change.He is patient, adaptive to change and very skilled in his profession.I believe my business will benefit solely from this change in Website.I wouldn’t hesitate to recommend.read more
Bill McElhinney
Bill McElhinney
15:13 20 Feb 19
Excellent service from WEBS. They built two websites for me in WordPress and ran a successful SEO campaign over a 12 month period. Justin is very tech savvy and manages all my domains, web hosting and DNS, plus I recently moved onto the G-Suite platform for business email. Overall, I would recommend this company as being efficient, reasonably priced and highly competent.read more
Hazel Bate
Hazel Bate
13:14 21 Dec 18
The website Justin wrote for me looks really impressive and I’m getting great positive feedback from others looking at it. I’m sure it will help my business with moving forward. Justin was very quick at doing any work requested, even when he had other commitments, with patient professionalism and efficiency. I thought his development costs were very fair too. His support of my old website was always reliable and good advice given. Thank you Justinread more
Roger Ellis
Roger Ellis
11:40 27 Sep 18
I have worked with Justin and WEBS Limited for more years than I care to remember. He designs all of my websites and is my top “guru” when any internet related issues arrive. I have found him thoroughly professional, incredibly knowledgeable, easy to work with – and his rates are very competitive. 100% recommended. The best in the game in my view.read more
Louise Lee
Louise Lee
10:25 21 Sep 18
In May 2016 I was not a client of WEBS but that didn’t prevent Justin from leaping into action with no notice at all. My website had been hacked and in no time at all Justin had created a temporary solution and gave sound, sensible advice as to how to deal with the hack. For me it was an anxiety ridden morning, for Justin, it’s just what he does, with ease, grace and expertise.Roll forward a few years and Justin is still expertly doing his stuff and whenever I make ridiculous requests, he suggests the correct solution. Justin is always working to make my site better, to encourage more visitors and he suggests practical ways to achieve this. He spent a lot of time helping and researching my SEO and suggesting blogs I could write. Justin gives me frequent updates on the website’s performance and is always at the end of a phone if I want to discuss anything. For all things webby, Justin is my trusted advisor and I always recommend him where possible.If ever you’ve worked with a web designer or SEO expert and you feel either bamboozled or as if it’s all smoke and mirrors, go to Justin because he expertly guides you through every part of the process and gives practical support and advice.read more
Lee Paul Heron
Lee Paul Heron
20:12 07 Sep 18
I’ve been a customer of W.E.B.S Ltd for over ten years now, and I have no intention of moving elsewhere. They have hosted multiple business websites, personal websites and email services for me over the years, with almost no issues, and better than 99.9% uptime. Excellent quality, fast, reliable servers, and quick expert support on hand whenever needed. I would have no hesitation in recommending Justin and the team. Thank you all, and best wishes for another ten years.read more
Darrin Bonfield
Darrin Bonfield
09:10 07 Sep 18
Justin at WEBS I have personally known for several years of which I then gave the task to build and design my Martial Arts website. This has turned out to be a viable asset to my business and has been built and maintained to a very high and professional standard.I can’t recommend Justin highly enough as his knowledge for web design, technical support and fault diagnosis is 2nd to none. If your looking at investment for your business with total confidence give Justin a call you won’t regret it!!DarrinNTKD Schools.read more
Patrick Marston
Patrick Marston
07:35 07 Sep 18
I’ve always found W.E.B.S Ltd to be highly skilled website designers, developers and marketing specialists that are incredibly helpful with any technical issues I’ve had, replying speedily with a solution. W.E.B.S Ltd also communicate relatively complex tasks into easy-to-understand terms that allows you to maintain your own website too, which is very useful. I can’t recommend these guys enough.read more
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The purpose of this post, like others by WEBS4SEO, is to help answer common questions asked by some of our Customers. We write posts to help eager Business Owners who have a gap in their knowledge.

This article will help those who have heard of Twitter, but don’t understand what it is, how to use it and more importantly, how to utilise it to open new business opportunities.

Read on, understand the basics and allow us to get you started on your way to using this simple, effective and sociable marketing tool for business.

Twitter – One of the many Social Media sites

Unlike other Social Networks, Twitter is all about short posts (or Tweets as they are called). These ‘tweets’ are only 140 characters long. Think of it like texting someone on your mobile phone, but a tweet has a lot more power than a standard text.

The constructs of a Tweet

Your tweet is a message with 140 characters (including spaces) which can be about anything you wish.

When you start tweeting you need to be creative to make the best use of the small 140 character limit.

You can include the following with your tweets:

  • Links to Websites
  • Images
  • GIF Animations
  • Video
  • #Hashtags
  • Mentions (with the @username)
  • Useful Information
  • Marketing / Promotional Updates
  • News
  • Points of View

Let us delve deeper into this and understand the format, constraints and protocols to turn you into a confident Twitter user.

Sending a Tweet

The screenshot below is taken from my own profile. The arrow shows the button which lets me create my Tweet.

An example of a Tweet

Decided to learn more about Twitter and this is my first post. Thanks @websltd

Understanding the Tweet

You might wonder, where does it go? Who see’s it? …

Let me explain

If you sent out the Tweet above, it would be seen by your followers in their stream, alongside tweets from others they follow.

As you mentioned @websltd in the Tweet, this would inform me (@websltd in this example) that you had tweeted and mentioned me in it.

Why might you @mention someone?

Twitter is all about being helpful. Tweeting a message and mentioning someone with the @ is a way to let them know about your tweet. Think of it like a nod to that person.

Example of a real life situation

A customer of WEBS4SEO.co.uk was unable to contact us by phone a few months ago, because the phone lines were down in the office (unbeknown to us at the time). Our customer chose to tweet us to ask if we knew.

They tweeted this:

[minti_blockquote]@websltd tried to call you but it seems your phones lines are down. are you aware?[/minti_blockquote]

Their tweet notified me, due to the @mention (the @websltd in their tweet) and I was able to investigate the problem, rectify it and interact with our client by responding to their tweet on Twitter.

What is this #HashTag thing?

This is the cool part of Twitter. It allows tweets to be grouped by topic.

Let’s look at another Tweet example below to give you an idea of how to use it and what it does.

[minti_blockquote]@websltd Your tutorial got me started. #FeelingSmart #SEO[/minti_blockquote]

Understanding the Tweet

The example tweet above does 5 different things as follows:

  1. Displays the tweet on your profile timeline
  2. Displays the tweet to all those who follow you
  3. Notifies @websltd that they have been mentioned in a tweet
  4. Displays the tweet in the hashtag timeline #FeelingSmart
  5. Displays the tweet in the hashtag timeline #SEO

When the tweet is posted, the #HashTags you have included in the tweet become clickable. This allows the reader of your tweet to click it and access other tweets, by other users, who have used the same Hashtag as yours.

Example #SEO

The screen shot above shows what a user would see if they clicked the HashTag #SEO

Tweets are grouped by #HashTag

You can include one, or multiple HashTags in each of your tweets. Some people can go overboard, in my opinion, but nevertheless it’s possible and perfectly acceptable.

Another Example

[minti_blockquote]Getting used to Twitter now. It’s actually quite good. #TwitterNovice #Technofobe #ITheadaches[/minti_blockquote]

Understanding the Tweet

This time, there is NO @mention in the tweet but there are three HashTags. This means that your tweet will appear alongside others who tweet using the same Hashtag as you. It’s handy, as this potentially exposes you to people searching for information by HashTag in Twitter.

Clarifying where this tweet would appear

The example above would appear:

  1. On your profiles timeline
  2. On the home stream of those who Follow You
  3. On the timeline stream of the hashtag #TwitterNovice
  4. On the timeline stream of the hashtag #Technofobe
  5. On the timeline stream of the hashtag #ITheadaches

Still with me?

In simple terms, the more HashTags you use (ensuring they are relevant and popular) the wider the potential audience. Monitoring and interacting with popular hashtags can be hugely beneficial.

How do users interact with my tweets and why?

Those who follow your Twitter account are called Followers and they can:

  1. ReTweet your Tweet (resubmits your tweet to their followers)
  2. Reply to your Tweet (interact with you and comment on your tweet)
  3. Quote your Tweet (retweet to their followers with their own comment assigned to it)
  4. Like your Tweet (adds the tweet to your profile page liked tweets area)

Trending HashTags / Popular HashTags

You must have heard the term ‘Trending’. This basically means a HashTag is being used by a large amount of people and is currently ‘Trending’ on Twitter.

Look at the image below for an example of what was trending when I took the screen shot.

Basically, ‘Trending’ is a term associated with a topical subject of the moment.

You can find out a bit more on this subject on Twitters support page here.

If you are interested in one of the currently trending #HashTags, you can involve yourself in the conversation by tweeting something with a Trending #HashTag, or reply to a tweet within the live stream.

Remember, it’s called Social Media for a reason

Get involved. Tweet, Reply and ReTweet using popular HashTags to involve yourself in the topic being discussed. Interact with people and try to engage. It’s your opportunity to be heard.

You can post text, images, links and videos as required, to get yourself noticed.

Respond to other Tweets in a #HashTag / Trending Topic

If you read a Tweet and want to reply, click the small curved arrow icon and make your comment.

The reply you make will:

  1. Add your comment to the original tweet as a reply, visible by others
  2. Notify the original tweet author you have interacted with their tweet
  3. Display your reply to the original tweet on your own timeline

This is how conversations begin, as others can see your reply and choose to add their own comment to it.

Difference between Retweets and Likes

When you Retweet, it shares that users tweet with those who follow you.

When you like a tweet, it adds it to your ‘Liked Post’ grouping in your profile. Users who visit your profile look at the tweets you have liked.

Some people use the Like feature to give virtual ‘Thumbs Up’ where as others, selectively Like Posts to make up a relevant information resource for their own profile page. This might be for your benefit, or your followers.

Rarely will Social Media bring you overnight success

It takes time and effort but if you persist, interact and help fellow twitter users by providing useful, engaging information and interact with the community, it can build new contacts and potential business opportunities.

Automation and Accelerated Growth

There are ways to boost the growth of followers via automated tools. Sometimes, this can be good (if done carefully) but remember this, if you wish to utilise Twitter (or any other Social Network) for business purposes, it is more important to be concerned by quality and not quantity.

Concentrate on building followers who are interested what you have to offer, rather than focussing on building thousands of followers with little or no interest in what you do.

Following and Following Back

When it comes to who you follow, my advise is to follow those you are interested in. This may be customers, suppliers, industry leaders or Twitter users who offer something of interest to both you and your customer base.

When another Twitter user decides to follow you, it’s generally considered polite to ‘follow them back’. I screen all my followers and decide if they are relevant to my business and worthy of a follow.

Personal Opinions

Keep clear of controversial subject matters. If you are planning to use Twitter for business, my advise is to keep business and pleasure completely seperate. Take time to understand how Twitter works and involve yourself in a way which marks you out as a leader in your field.

That’s all folks …

I could go on. This could be an extensive post which delves into far greater detail, but where is the fun in that for you? I have explained the basics and it should be enough to give you the confidence to give Twitter a go.

WEBS4SEO.co.uk – Helping Smaller Business Owners Understand the Basics

My aim to is to drive awareness and help small business owners make the best possible use of the internet and its fantastic range of tools. If you need help, get in touch. Send me an email here or phone me on 0800 756 9975.

 

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3 Responses

  1. Twitter is definitely a great way to build your brand and engage with your audience. But given the fact that it has declined and was overpassed by the big giants in social media, do you think Twitter will be able to come back strong this year?

    1. Hi Emmerey, thanks for commenting. I agree, it’s small fry in the grand scheme of things when it comes to Social Media and it’s not the giant we see in Facebook, but it serves a purpose and it still makes sense for businesses to use it …. for the moment. Will it make a comeback this year?? who knows … I hope so but only time will tell.

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